Brevo

Brevo WhatsApp Integration

Integrate Brevo (formerly Sendinblue) with WhatsApp to sync contacts, trigger WhatsApp messages from Brevo automation workflows, and target broadcasts from Brevo lists.

2-Way

Contact Sync

Auto

Data Export

24/7

Availability

Free

To Start

Brevo + WhatsApp CRM

What you get with WhatsApp CRM for Brevo

Brevo Contact List Sync

Sync WhatsApp contacts with Brevo contact lists and segments. Maintain consistent contact data across WhatsApp and Brevo for unified multi-channel campaigns.

Automation Workflow Integration

Add WhatsApp message steps to Brevo automation workflows. Combine email, SMS, and WhatsApp in a single customer journey for maximum engagement.

Transactional WhatsApp Messages

Send transactional WhatsApp messages via Brevo event triggers. Order confirmations, shipping updates, and account notifications are delivered through WhatsApp.

Deal Pipeline Sync

Sync Brevo CRM deal pipelines with WhatsApp conversations. Link WhatsApp chats to Brevo deals for complete sales context and pipeline visibility.

How to Sync Brevo with WhatsApp

Simple setup process - connect in minutes

Generate Brevo API Key
Create an API key from your Brevo account settings under SMTP & API. Use a v3 API key with full contact and automation permissions.
Map Contact Attributes
Map WhatsApp contact properties to Brevo contact attributes. Configure standard attributes (name, phone) and custom attributes for WhatsApp-specific data.
Build Automation Workflows
Create or update Brevo automation workflows to include WhatsApp message steps. Configure triggers, conditions, and WhatsApp templates within the workflow editor.
Activate & Track
Enable the integration and monitor contact sync and automation performance. Review Brevo analytics for WhatsApp message delivery and engagement metrics.

Why Sync Brevo with WhatsApp CRM?

Benefits for your Brevo workflow

Unify WhatsApp and email marketing in a single Brevo automation

Sync contact data between Brevo lists and WhatsApp for consistent targeting

Send transactional WhatsApp messages triggered by Brevo events

Track WhatsApp campaign performance in Brevo analytics dashboards

Leverage Brevo segmentation for precision WhatsApp audience targeting

Brevo + WhatsApp Use Cases

Common ways to use WhatsApp CRM with Brevo

Add WhatsApp steps to Brevo email automation workflows for multi-channel nurture sequences

Send transactional WhatsApp order confirmations and shipping updates via Brevo triggers

Sync Brevo contact lists with WhatsApp for coordinated email and WhatsApp campaigns

Use Brevo deal pipeline stages to trigger WhatsApp follow-up messages to prospects

Create WhatsApp re-engagement campaigns targeting inactive Brevo contacts

Brevo WhatsApp Integration FAQ

Common questions about Brevo integration

Does this work with the Brevo free plan?

The contact sync works with all Brevo plans including the free tier. However, automation workflows with WhatsApp steps require a Brevo Business plan or higher for access to the automation builder.

Can I use Brevo automation workflows to send WhatsApp messages?

Yes, the integration adds WhatsApp as a channel option within Brevo automation workflows. You can create sequences that combine email, SMS, and WhatsApp messages in a single customer journey.

Is the integration compatible with the old Sendinblue accounts?

Yes, the integration works with both Brevo-branded and legacy Sendinblue accounts. All API keys and configurations are compatible regardless of when your account was created.

How are Brevo transactional events linked to WhatsApp messages?

Brevo transactional events (order placed, payment received, shipping updated) can trigger WhatsApp message templates. You map event parameters to WhatsApp template variables for personalized notifications.

Other CRM Integrations

WhatsApp CRM works with many platforms

Ready to Connect Brevo with WhatsApp?

Sync your Brevo contacts and conversations with WhatsApp CRM

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