Everything you need to turn CTWA ad clicks into qualified leads. Capture conversations, attribute every lead to its campaign, automate responses, and measure ROI end to end.
Know exactly where every lead came from
Instantly receive conversations from CTWA ad clicks in one place.
Track which campaign, ad set, and ad generated each lead.
Auto-tag conversations by campaign for easy segmentation.
See every incoming ad lead the moment it starts a chat.
Engage and qualify ad leads instantly
Welcome messages and qualification flows for ad leads.
Chatbot flows to qualify leads before human handoff.
Route leads automatically based on their responses.
Reply the second a lead clicks, while intent is highest.
Get leads to the right person fast
Route CTWA leads to specific agents or teams.
Move qualified leads from bot to human seamlessly.
Notify agents instantly when a new ad lead arrives.
Assign leads by campaign, language, or agent load.
Measure performance and optimize spend
Track spend, leads, conversions, and return by campaign.
Follow leads through the funnel to purchase or signup.
Compare performance across campaigns and ad sets.
See CPL by campaign to reallocate budget to winners.
Built for performance marketers
Full campaign attribution
Multi-campaign analytics
Automated qualification
End-to-end ROI tracking
WhatsApp Business API
REST API & webhooks
CRM integrations
Self-hosted deployment option
Own your lead data
Role-based permissions for agents, managers, and admins.
Deploy on your own infrastructure for full data control.
Export all leads and conversation data anytime.
Own and customize the platform end to end.
Capture, qualify, and convert leads from your Facebook and Instagram ads.