We build consumer SaaS products that people actually love using. From polished onboarding flows and freemium conversion funnels to social login, referral mechanics, and gamification — your product ships with the growth engine built in. Every pixel is optimized for conversion, retention, and viral sharing.
INR 2000
Per Hour
30+
SaaS Products Built
4.9/5
Client Rating
<4 Weeks
MVP Delivery
Integrates with the tools you already use
Growth-focused capabilities that turn signups into active users and active users into advocates
Polished, intuitive interfaces designed for zero-friction usage. Progressive onboarding that guides users to their aha moment in under 60 seconds, contextual tooltips, empty states that educate, and micro-interactions that make your product feel alive and responsive.
Conversion-optimized freemium models with smart paywalls that trigger at the right moment. Support free tiers with usage limits, time-limited trials, feature gating, and upgrade nudges based on user behavior. A/B testable pricing pages and in-app upsell prompts that convert without annoying.
One-tap signup with Google, Apple, Facebook, GitHub, and Twitter. Reduce registration friction to near-zero while capturing verified email addresses. Support account linking when users sign in with multiple providers, and progressive profile completion after initial signup.
Built-in referral programs with unique invite links, reward tracking, and automated credit distribution. Support double-sided incentives where both referrer and invitee benefit. Shareable content, collaboration invites, and social sharing mechanics that turn every user into a distribution channel.
Points, badges, streaks, leaderboards, and achievement systems that drive daily engagement. Configurable reward rules, level progression, and milestone celebrations that create habit loops. Personalized challenges and progress tracking that keep users coming back without feeling manipulative.
Responsive design that works flawlessly on every screen size, with touch-optimized interactions, swipe gestures, and native-feeling transitions. Progressive Web App support with offline capability, push notifications, and home screen install prompts for app-like engagement without app store friction.
Page Load Times
Trial-to-Paid Rate
Optimized First
Ready Mechanics
A growth-oriented process that puts user experience and conversion at the center of every decision
We study your target consumers, map the user journey from first touch to paid conversion, and identify the key activation metrics that predict retention. We define the freemium boundary, referral incentive structure, and the core loop that will drive organic growth.
Design mobile-first, consumer-grade interfaces with delightful micro-interactions. Build interactive prototypes of the onboarding flow, freemium conversion funnel, and referral mechanics. Test with real users to validate the experience before writing production code.
Develop the core product features alongside the growth infrastructure — social login, referral tracking, gamification engine, push notifications, and in-app messaging. Every feature is instrumented with analytics events to measure activation, engagement, and conversion.
Integrate Stripe or Razorpay for subscription billing with support for freemium tiers, trial periods, coupon codes, and upgrade/downgrade flows. Build A/B testable pricing pages and smart paywalls that trigger based on user behavior and usage patterns.
Production deployment with full analytics instrumentation — Mixpanel, Amplitude, or PostHog for product analytics, plus conversion funnels, cohort analysis, and retention tracking. 30-day post-launch optimization sprint focused on improving activation rate and trial-to-paid conversion.
Flexible engagement models designed for consumer products at any stage
"Edesy built our consumer fitness app with a freemium model, streak-based gamification, and a referral program that went viral. We hit 50,000 signups in our first month and our trial-to-paid conversion rate is at 12%, well above industry average for consumer SaaS."
F
Founder
Founder & CEO at Consumer Fitness App
"The onboarding flow Edesy designed gets users to their first value moment in under 45 seconds. Our Day 1 retention jumped from 30% to 62% after launch. The referral loop is driving 35% of all new signups organically."
HO
Head of Product
Product at Productivity SaaS Startup
"We needed a mobile-first SaaS that felt like a native app without the app store overhead. Edesy delivered a PWA with offline support, push notifications, and sub-second load times. Our mobile engagement is now 3x higher than desktop."
C
CTO
Technology at EdTech Consumer Platform
Resources to help you evaluate and implement
Get a free consultation and detailed estimate for your B2C SaaS. Our team will help you design the perfect freemium model, onboarding flow, and growth mechanics to acquire and retain millions of users.